A digital makeover

What we did

We developed a digital strategy to position Barnes Interiors as Wollongong’s premium window treatments supplier and improve visibility on search engines. The result was an elegant new search-optimised sales website.

To create a contemporary digital presence, we activated the Barnes Interiors brand we built in an earlier scope of work to create all-new custom web templates. The luxurious new look and feel has a heritage touch, reflecting the brand’s 80+ year history as a family business.

The new site differentiates the business from competitors, showcasing experience, creative design responses and spectacular aesthetic results – plus the company’s many five-star customer reviews. Fresh copy includes location and product key words plus carefully written metadata to boost visibility on search.

Built on Squarespace, the site is easy for the business owners to manage and update.